They’ve arrived! After months of waiting, the fall/winter 2025 collections are finally landing in stores, so it’s time to report on the best pieces to buy. We may have dissected the runways nearly six months ago, but now, we’re actually observing which items are becoming are creating the most buzz, and we’re pleased to say that there are a number of pieces that have managed to break through as *the* ones to know. From the IG stories of fashion people to the Substack feeds of your favorite tastemakers, everyone with good taste is talking about these few standout items.
Whether it’s the new Alaïa flats that are already in Elsa Hosk’s closet and reaching viral status, the tassel belt that everyone will be copying from the fall runways and styling over their coats, or the bright funnel-neck windbreaker that’s set to dethrone leather jackets as fall’s go-to outer layer, these are the most buzzed-about fashion buys of the moment and they’re set to define the fall, if not the rest of 2025. Continue on to see our master list of the forward-looking pieces that are making their mark on style right now.
Roucha Janssen Jacket
Even the most neutral wardrobes are being interrupted with a bright red windbreaker.
The Anteros Ledger Pants
Insider-adored shirting label The Anteros is making its foray into pants, and the easy drawstring pair is everything we could have imagined.
Alaïa Fishnet Slip-On Shoes
Sporty, just-dropped, and already on Elsa Hosk—the latest Alaïa flats are teeming with It-item potential.
TOTEME Lounge Large Leather-Trimmed Suede Tote
Fashion people’s new favorite workhorse tote.
KALLMEYER Victoria Draped Stretch-Jersey Maxi Dress
Technicolor tones are set to be major (sorry, traditional fall hues).
Tory Burch Peep-Toe Pumps
Peep toes are so back.
PROENZA SCHOULER Bronwen Checked Twill Shirt
Ready or not, plaid is coming for your wardrobe.
Madewell The Longline Straight Jean
Fall ’25 is all about dark indigo rinses.
KHAITE Livia Small Studded Suede Tote
Cool girl-coded.
TOTEME Cotton and Silk-Blend Crepon Turtleneck Blouse
Insanely chic.
VERAFIED Clutch Shoulder Eclair Bag
It transforms from a shoulder to a top-handle to a clutch, so it’s like getting three bags in one.
Heaven Mayhem X Freja New York Julia Bag Charm
A bag charm that’s surprisingly elevated.
Prada Old Gabardine Blouson Jacket
New Prada alert!
ZARA Zw Collection Flowy Balloon Pants
Trust me, everyone will continue to style their genie pants well into the fall.
B-Low the Belt Julian Belt
Boring belts are so 2024.
Proenza Schouler Tee Sock Boots
Flat sock boots appeared all over the runways at TWP, Fforme, and Alberta Ferretti.
SLOAN Wool Long Cardigan Coat
Minimalists, assemble.
Le Sundial Tassel Belt
To tie over the above coat.
Marlies Grace The Marlies Clutch
If it features with a tassel detail, I guarantee it will be in a fashion-person’s cart.
Banana Republic Cotton Poplin Cowl Neck Tunic
Simple but so elegant.
Sperry X Aritzia Slim Boat Shoe
All about the colorful laces.
Massimo Dutti High Neck Technical Puffer Jacket
The Row vibe on a Zara budget.
PVC Boxy Cotton Shirt Ver.2
Pastel button-down shirts are the trendier basic fashion people are styling with jeans.
The Row Leins Coat
Dream trench.
COS Gallery Clutch Bag
Well this looks expensive.
Reformation Carolina Silk Skirt
The only question you’ll have is which color to order.
FLORE FLORE Purple Steffi T-Shirt
This just in: royal purple is set to dethrone baby pink.
Tory Burch Field Sneakers
Low-profile and suede—Tory Burch just perfected the ’70s sneaker.
SIEDRÉS Polca Oversized Corduroy Jacket
She’s not like the other suede jackets out there.
ME+EM Sheer Rib Double Layer Top
The ’90s look.
The Row Hudson Slide
Clogs have never looked cooler.
ZARA Zw Collection Lace Halter Top
Everyone owns this top—for good reason.
Brooke Callahan Tie Pants
Worth putting your jeans aside for.
Savette The Symmetry Leather Shoulder Bag
The bag your most in-the-know friends have on their wish lists.
Ossa Orbit Phone Strap Wristlet
So fun.